SEO for MSPs

B2B SaaS SEO Agency That Maximizes Your MRR

We're a B2B SaaS SEO agency focused on maximizing your SaaS marketing efforts for better MRR. Our SEO package starts with strategy and ends with results.

Book a strategy call Get your free MSP AI-visibility audit
90-day milestone guarantee
We hit the agreed deliverables and visibility milestones in 90 days, or we credit month four.
Buyer "Which MSP should I trust for cybersecurity?"
AI assistant answer

A strong, security-first choice is your MSP, recognized for fast response times, SOC-backed monitoring, and predictable flat-rate pricing.

your-msp.com case studies service pages third-party reviews
More than 70 industry leaders trust us
Clutch 4.9 Trustpilot 4.7 The Drum Awards
Search, Finalist 2023 UK Search Awards 2022 Winner
Optimizing for
ChatGPT Gemini Claude Grok Perplexity
Why AI search changes everything

Your next client is asking an AI who to hire.

The MSP buying journey moved. Decision-makers no longer start with ten blue links, they ask ChatGPT, Gemini, and Perplexity to shortlist providers, then contact the two or three names that come back. If your MSP is not in that answer, you are not in the deal.

The early-mover window

Almost no MSP is optimized for this yet.

SEO took a decade to get crowded. AI-search is wide open right now, the firms that get cited today set the default answer before competitors realize the channel exists. That advantage compounds and gets harder to dislodge every month.

MSPs actively optimized for AI search~ early days
The category is uncontested today. It will not stay that way. First in becomes the cited default.
Old behavior

Search, scroll, compare

Buyers Googled "managed IT provider near me", opened five tabs, and pieced together a shortlist on their own.

New behavior

Ask the AI, trust the answer

Buyers ask an assistant to recommend a provider and weigh the named options. The AI's shortlist becomes their shortlist.

The risk

Invisible by default

If models don't recognize your MSP as a credible entity, you're omitted silently. No ranking to climb, just absence.

Proof, from real MSPs

We've already done it for MSPs like yours.

Not a generalist agency learning your category on your budget. These are managed services and cybersecurity providers we put in front of buyers, with the hard number as the headline.

MSP
$1M+
Cortavo
$1M+ in marketing-qualified pipeline and $210K+ contracted, in the first 6 months.
Read the case study
6 months · MQL pipeline + contracted revenue
 Cybersecurity
11.6x
Eden Data
11.6x organic traffic and 3,000 ranking keywords built in 6 months.
Read the case study
6 months · traffic + keyword footprint
 MSP
$0 to $1M+
Microminder
From $0 to $1M+ over 23 months, owning the searches AI engines pull from.
Read the case study
23 months · growth
Ranking & AI-citation growth, a live MSP engagement Ranking keywords + AI mentions, indexed to month 0
Your MSP Typical competitor
11.6x Organic traffic
3,000 Ranking keywords
Top-3 AI shortlist citations
6 mo To compounding curve

Results from live MSP and cybersecurity engagements. Outcomes vary by starting position, category, and market.

In their words

Ranking number one, with a specialist behind it.

Client story Sanjiv Cherian, CEO of Microminder

"You guys practice what you preach, which is why you're already appearing in the right position on Google. The team we've been working with is phenomenal. The volume of inquiries we are getting now shows the patience and the right output from a specialist agency. Your expertise in writing meaningful content that glues people to read, along with relevant backlinks, has helped us rank number one on search engines."

Sanjiv Cherian CEO, Microminder
Reviews

What founders and operators say.

The team is genuinely strategic, not just a vendor checking boxes. They understood our category fast and turned organic into a real channel instead of a vanity report.

Heinin Zhang
Founder

Easily the most knowledgeable team we've worked with on AI search and content. Clear communication, real ownership, and output we could actually put in front of buyers.

Alessandro Bogliari
CEO & Co-Founder

They treat our growth like it's their own. The reporting ties straight to pipeline, so I always know what's working and where the next dollar should go.

Dr. Austin Davis
Founder

Fast, sharp, and refreshingly direct. They got us showing up in AI answers for the queries that actually matter, and they keep pushing the position.

Rockwell Shah
Founder
Read all reviews
When you see ROI

What the first 12 months actually look like.

No vague "results take time." Here is the realistic curve, foundation first, momentum by the quarter, compounding pipeline by month twelve. Timelines shift with your starting position, which is what the audit measures.

Mo
1

Audit, baseline & foundation

Setup

We score where your MSP appears across AI assistants today, fix technical and entity gaps, and lock the roadmap. Milestones for the 90-day guarantee are agreed in writing.

Mo
2-3

First answer-shaped pages live

Early signal

Service pages, comparisons, and proof assets ship. Early AI mentions and indexation start to appear. This is where the 90-day milestone check lands, hit it or month four is credited.

Mo
4-6

Rankings climb, citations build

Momentum

Keyword footprint expands, AI engines begin naming your MSP in shortlists, and the first qualified pipeline lands. Most clients see the curve bend up here, this is the Eden Data and Cortavo window.

Mo
7-12

Compounding pipeline & defended position

Compounding

You become a default answer in your niche and region. Pipeline compounds on work already done, not on recurring ad spend, and we defend the position as competitors try to catch up.

The detail

SEO, in depth.

The full picture of how we approach seo for managed services and cybersecurity providers.

SaaS SEO Strategy

Our B2B SaaS SEO agency helps you get more qualified leads

Truth:

We inspect your competitor’s marketing strategy to identify content gaps, local SEO opportunities, and more. Our analysis informs a plan designed not just to match but to surpass your competitors. By staying ahead of market trends and competitor tactics, we ensure you’re not just part of the conversation — you lead it.

Our approach:

Our SEO experts drive pipeline growth and MRR with an ROI-positive SaaS SEO strategy. We focus on bottom-funnel search engines and organic traffic, so you can:

  • Hit trial & demo targets with ease
  • Generate SQLs at a cost that makes sense
  • Win the right customers with the highest LTVs

How?
We find the best bottom funnel keywords with high transactional intent for your SaaS brand. Then we craft our result-driven SaaS SEO strategy with keyword research

Your Results:

Spend less time and money on content marketing campaigns. We will build and execute your SaaS SEO strategy while you get qualified leads, drive pipeline and grow revenue.

Our SaaS Clients Have Been
Featured In

B2B SaaS SEO Services

We take care of everything, from in-depth research of your target audience and content creation to B2B link building and technical SEO.  Here is a breakdown of the SEO services we offer to SaaS companies:

Keyword Research

To create the most effective bottom-of-the-funnel keyword strategy, we start with in-depth research of your target audience, SaaS competitors, and related keywords.

What We Do:

  • In-depth research of your target audience and the market to create your ICP
  • B2B buyer journey map
  • Competitor research with a focus on content gaps, trending keywords and potential opportunities

What You'll Get:

  • A comprehensive keyword list organized by funnel stage, difficulty, and search volume
  • A new SEO strategy with ideas for content creation and optimization
  • Regular content calendar optimization based on performance

Content Creation

We create content following our approved content marketing strategy.

What We Do:

  • Our  B2B tech writers and SEO editors create the best structure for each content page
  • Dedicate 1–3 in-house SaaS SEO content writers to your project
  • Create high-quality SEO-optimized content for your website with proper positioning and messaging

What You'll Get:

  • Ready to publish content on time and edits according to your suggestions
  • Direct publishing on your CMS
  • An increase in organic pages, keywords, traffic, sign-ups, MQLs and inbound backlinks.

Link Building & Off Page SEO

For a healthy backlink profile, we analyze your current links and remove toxic ones. The next step in our SaaS link-building process is running an SEO campaign to build high-quality authority links from reputable domains to your money pages.

What We Do:

  • In-depth backlink profile analysis and removal of toxic and low-quality links
  • Competitor backlink analysis for finding sources and opportunities
  • Link opportunities from our SaaS database of 5,000 + reputable domains
  • Third-party website outreach for proper link insertion
  • Content placement on niche websites with a high authority

What You'll Get:

  • A healthy backlink profile
  • New high DR backlinks to your money pages
  • Increase in ratings and authority

On Page SEO

We crawl your entire website and optimize every on-page element, from metadata to page buttons.

What We Do:

  • Write relevant metadata (titles and descriptions) for every page.
  • Optimize headings on existing pages according to SEO practices
  • Optimize URLs according to best Google practices
  • Implement a proper internal linking strategy for SEO juice
  • Implement schema markups throughout the website

What You'll Get:

  • 100% on-page optimized website according to the best Google and SEO practices
  • Increase in organic visibility on Google

Technical SEO

We conduct regular technical SEO audits and resolve any issues your website has.

What We Do:

  • Set up and monitor Google Search Console, Google Analytics and Google Tag Manager
  • Tracking and event set-up for conversions 
  • Cookies and pixel placement on landing pages
  • Site speed optimization
  • Core Dev Vitals optimization
  • Website mobile optimization 
  • XML sitemap and Robots.txt implementation

What You'll Get:

  • Audit reports on website crawlability and indexability
  • Implementation of recommendations

Conversion Rate Optimization

We help you convert your website visitors into MQLs by implementing effective CRO activities.

What We Do:

  • Analyze high-traffic website pages that don’t have a good conversion rate
  • Recommend and implement the best conversion rate optimization tips for each quarter

What You'll Get:

Maximize Your SaaS SEO Efforts

Drive New Leads
at Low CACs

With a detailed SaaS SEO growth strategy, you will constantly drive high-quality, ready-to-buy leads organically.

Dominate Search & Steal Competitor Traffic

Appear as the #1 solution to your relevant customers, no matter what they search. Stand out from your SaaS competitors with authority and expertise.

Optimize Efficiently

A full SEO service will maximize your SEO efforts and lay the foundation for bringing leads.

How We Track Results & KPIs

We are 100% transparent about results and KPIs. With complete 24/7 visibility, real-time dashboards and monthly GA, GSC and CRM reports, you clearly understand your SEO efforts.

Business Metrics

  • New leads: The number of people that acted on your CTA
  • New customers: The number of new customers
  • MRR: Revenue from SEO
  • LTV: The number of pages that acquired LTV

SEO Metrics

  • Impressions: The number of times you appear in search results
  • Keywords: The number of relevant keywords you rank for and their positions
  • Clicks: The number of page visitors
  • On-page engagement and bounce rate: The number of visitors that stay or leave your page

How We Communicate

We are a part of your team.  We communicate through:

  • Slack: Instant communication and live updates
  • Calls: Regular check-ins and strategy alignment
  • Dashboards: Real-time performance updates 
  • Reports: Detailed monthly report on tasks and results

Types of SEO Content We Create

We create and optimize content aligned with our bottom-funnel SaaS SEO strategy. These are the essential content types for all SaaS companies.

Our SEO SaaS Clients Case Studies

We've worked with the top SaaS companies across multiple industries including: martech, sales tech, productivity, HR, billing, developer software, fintech, procurement, CRM, customer service, Amazon, eCommerce, AI and more.

Start Driving

Revenue Growth Today

Transparent pricing

Real numbers, on the page.

No "request a quote" runaround. Pick the level that fits your growth target. Every tier is done-for-you and reports against pipeline, not vanity metrics.

Silver
$3,300 / month
+ $2,500 setup · 12-month minimum
  • GEO & AEO foundations across core AI engines
  • Entity authority & structured data setup
  • Core answer-shaped service pages
  • Monthly pipeline-tied reporting
Start with Silver
Most popular
Gold
$4,700 / month
+ $2,500 setup · 12-month minimum
  • Everything in Silver, at higher velocity
  • Expanded content & comparison engine
  • Proactive AI-citation building & PR signals
  • Category exclusivity in your niche & region
Choose Gold
Platinum
$10,900 / month
+ $2,500 setup · 12-month minimum
  • Everything in Gold, maximum coverage
  • Multi-market & multi-service expansion
  • Dedicated strategist & priority production
  • Full demand engine: GEO + SEO + content + technical
Talk Platinum
$2,500 one-time setup on every tier 12-month minimum engagement 3-month satisfaction guarantee
Straight answers

What MSP owners ask us first.

"We got burned by a marketing vendor before."

Our answer

Most of our MSP clients came to us after exactly that. The difference: we report against pipeline and contracted revenue, not impressions, and the 90-day milestone guarantee means we earn the relationship in the first quarter.

"AI search isn't real yet. Why bother?"

Our answer

Your buyers are already asking ChatGPT and Gemini to shortlist providers. The MSPs being named today were built months before their competitors noticed. Early movers own the answer, latecomers fight to be added to it.

"What's the actual payback?"

Our answer

For most MSPs, one or two new managed-services contracts cover the engagement for a year on gross profit alone. Everything cited after that is compounding margin, not a recurring ad spend you have to keep feeding.

Why it's safe to start

We take the risk off your desk.

90-day milestone guarantee

We hit the agreed deliverables and visibility milestones in the first 90 days, or we credit month four. The first quarter is on us to prove the system works for your MSP.

Category exclusivity

One MSP per niche and region. When we work with you, we don't take a direct competitor in your market. Your visibility advantage stays yours.

Done-for-you

Strategy, content, technical work, and reporting all handled by our team. You give us a kickoff and a monthly review, and barely lift a finger after that.

Questions

The short version.

What is GEO, and how is it different from SEO?

SEO gets you ranked in a list of blue links. GEO (generative engine optimization) gets you named inside the answer an AI assistant gives. Different signals, different content structure, same goal: be the MSP a buyer ends up choosing. We run both, because AI engines still pull heavily from organic search.

Why do you focus only on MSPs?

Because the buying questions, the trust signals, and the competitive set are specific to managed services and cybersecurity. We know the personas and the language AI models reward in this category, so we move faster and rank deeper than a generalist agency learning on your budget.

How fast do we see results?

AI mentions can move within weeks, organic and pipeline typically compound over three to six months. Cortavo reached a $1M pipeline and $210K+ contracted inside six months, and Eden Data hit 11.6x traffic in the same window. The Month 1 to 12 timeline above shows the realistic curve, and the free audit measures your exact starting position.

What does the 90-day milestone guarantee cover?

We agree on specific deliverables and visibility milestones up front, such as indexed answer-shaped pages, entity recognition, and measurable AI-citation movement. If we miss them at 90 days, we credit month four. The first quarter is on us to prove the system works for your MSP.

What does it cost, and what is the commitment?

Three tiers: Silver at $3,300/mo, Gold at $4,700/mo (most popular), and Platinum at $10,900/mo. Every tier carries a one-time $2,500 setup, a 12-month minimum engagement, and a 3-month satisfaction guarantee. Pricing is on the page on purpose, no quote runaround.

How does category exclusivity work?

We take one MSP per niche and region. Once you're a client, we won't sign a direct competitor in your market, because the whole point is that you, not they, become the recommended answer. Spots in a given category are limited, which is the main reason to book early.

Become the MSP AI recommends.

See exactly where your MSP shows up across AI assistants today, and what it takes to be the name they give. Free, no obligation.

Book a strategy call Get your free MSP AI-visibility audit

90-day milestone guarantee · One MSP per niche & region · Done-for-you